EQUI LIVING

Special exhibition 'next generation'

Name: spoga horse
Start: 2026-02-07
End: 2026-02-09
Location: Koelnmesse GmbH

Equestrian sports are struggling to attract young riders. Contributing to this is the steady decline in the number of riding schools and lesson horses. As a result, it has become difficult for many children to get started in the sport.

At spoga horse 2025, this issue took centre stage with the theme 'next generation', showcasing how playful approaches can spark children’s passion for the equestrian world and reach new target audiences.

The EQUI LIVING special exhibition presented innovative solutions from industry partners addressing the current challenges in the equestrian sector. From toys and hobby horses to pioneering support programmes and digital solutions for riding schools – these practical concepts focused on promoting the next generation of young riders and facilitating their entry into equestrian sports. A dedicated showcase highlighted products designed to capture children’s imagination and enthusiasm.